We find
the highest-dollar leak in your store
Most ecommerce operators get one of two things, a strategist who hands over slides, or a pile of point tools bought on Black Friday that nobody wired together. kratt does neither. We run a free AI audit, rank your leaks in dollars (cart, CAC, support load, churn), then build, host, and run the AI that plugs the biggest one. Strategy and build from one team. The audit is yours to keep.
What the open loop is costing you.
The conservative numbers below are pulled from kratt's audit data and published industry research for ecommerce. Every leaky channel here is a competitor's win.
- · Baymard Institute (2025): average cart abandonment rate of 70.2% across 49 studies; 48% abandon over unexpected costs at checkout.
- · Shopify / industry CAC benchmarks (2024-25): ecommerce acquisition cost up 40-60% from 2023 to 2025, driven by Google Shopping CPC and Meta CPM inflation.
- · Gartner customer-service research (2025): the majority of routine service interactions are automatable, with agentic AI projected to resolve ~80% of common issues by 2029.
- · Bain & Company / Harvard Business Review: a 5% lift in retention can raise profits 25-95%; DTC repeat-customer retention averages ~31% (2025-26 benchmark data).
Wired into the tools you already run.
We wire into the stack you already run. Shopify is the system of record, Klaviyo and Postscript carry the recovery and retention flows, Gorgias or Zendesk front the support agent, and Make.com or n8n moves data between them. Everything stays in your accounts, not ours. The only piece that is yours to keep regardless of what happens next is the free audit.
Four playbooks shipping in week one.
Each playbook is shippable within audit in days of kickoff. Most ecommerce clients start with the first two and add the rest in weeks 2–4.
Audit-ranked abandoned-cart and checkout recovery
The audit usually flags checkout as the biggest dollar leak first. We build an AI recovery layer that segments abandoners by intent and value, writes the recovery email and SMS per shopper instead of one blast, and surfaces the actual abandonment reason (shipping cost, account wall, payment friction) so you fix the checkout, not just chase the cart.
Recover a slice of ~70% abandoned cartsAI support agent on your top ticket types
We point an AI agent at your real ticket history in Gorgias or Zendesk, let it resolve the routine ~80% (where is my order, returns, sizing, restock) end to end, and escalate the rest with full context. Your team stops answering the same five questions and works the tickets that actually need a human.
Routine tickets auto-resolvedRetention and second-purchase engine
Most brands re-buy traffic instead of re-selling existing customers. We build AI-driven post-purchase flows, replenishment timing, win-back, and next-best-product, off your real order data in Klaviyo and Recharge, so a 31% retention rate has room to climb where each point compounds on profit.
Lift on ~31% repeat rateMerchandising and ops co-pilot
We automate the manual merchandising and ops grind, restock alerts, margin-aware discount guards, product-description and feed generation, and a CAC-by-channel view that flags where spend is leaking, so the team runs the catalogue instead of fighting spreadsheets.
Hours of manual ops returned weeklyReal numbers from a real operator.
What closing the checkout loop looks like for a mid-size DTC brand
What it costs, without the dance.
Start with the free AI audit, it is the only deliverable that is yours to keep no matter what. It ranks your leaks (cart, CAC, support, retention) in real dollars for your store. If you decide to move, we scope a build-and-run engagement against the biggest leak, hosted and operated by us on your existing stack, priced to the size of the problem we are closing, not a fixed retainer quoted before we know your numbers.
Five things ecommerce operators ask first.
The questions every ecommerce prospect asks on the first call. Answers in writing so you can decide before booking.
How much does AI consulting for ecommerce cost?+
The audit is free, it is the one thing that is yours to keep regardless of whether you work with us. After it, we scope a build-and-run engagement against the single biggest dollar leak the audit ranked, so pricing maps to the size of the problem we are closing, not a fixed package. You see the leak in dollars before you commit to anything.
Is AI actually worth it for an ecommerce brand my size?+
It is worth it when there is a real dollar leak to close, and most stores have one. With cart abandonment near 70%, acquisition cost up 40-60% since 2023, and most support tickets being repeat questions, the math usually works fast. The free audit tells you the figure for your store before you spend anything, so you are not betting on a guess.
How is this different from buying a tool like Klaviyo or Gorgias myself?+
Tools are levers, not strategy. Most brands own great tools that are half-configured and not wired together. We find which lever moves the most money in your operation, then build, host, and run it on the stack you already pay for. You get the outcome, not another login to manage.
Do you just hand over a strategy deck?+
No. The audit is the strategy, ranked in dollars, and then we build the fix and run it. One team does the thinking and the shipping, in days rather than the months a typical consulting-then-handoff cycle takes. You do not get a slide deck and a goodbye.
Will an AI support agent hurt my customer experience?+
Not when it is scoped to the routine tickets where speed beats nuance, order status, returns, sizing, restock. We train it on your real ticket history, let it resolve what it can resolve well, and escalate everything else to your team with full context. Customers get faster answers on the easy stuff and a human on the hard stuff.
My data is messy and spread across platforms. Can you still help?+
Yes, that is the normal starting point. Shopify, Klaviyo, your ad accounts and your helpdesk rarely talk to each other cleanly. Wiring them into one source of truth is part of the build, and the audit works off whatever you have today, even if it is messy.
What does the free AI audit actually include?+
We look at your store, ad accounts, helpdesk and retention data, then rank where you are losing the most money, cart, CAC, support load, churn, with a dollar figure on each. You keep that document whether or not you hire us. It is a real audit, not a sales call dressed up as one.
How fast can you ship something live?+
Days, not months. Because we build on the stack you already run and start with the single highest-dollar leak the audit found, the first system is usually live and recovering money in the first weeks, then we expand from there.
Other verticals we ship AI consulting for.
Same strategy and build from one team, tuned to industry-specific needs. Same deploy cadence. Same guarantees.
Ready for ecommerce
AI consulting?
Book a 30-min strategy call. We’ll map your current setup, show you the system in action, and quote the deploy. If it’s not a fit, we’ll tell you on the call.