archive · case_studies · receipts attached

Real systems. Real numbers. Receipts attached.

Every kratt case study below is in production, with the live URL attached wherever the work is a public site. Named proof includes ProfiElekter, diil.ai and kratt's own internal systems, linked where they can be inspected publicly. Numbers we cannot re-measure are stated as claims we do not make, rather than dressed up as metrics.

the_builds

Selected work.

A selection of the work we can show in public: storefronts, platforms, AI and operating systems. Not every project is listed here. Some run inside private company tools, and some clients prefer not to be named.

Matcha Bear proof screenshot

Websites and digital platformsrelated service

Shopify storefront · Matcha brand · e-commerce

Matcha Bear

A Shopify rebuild around the identity Matcha Bear designed in-house: a preparation ritual that plays as you scroll, bundles and a subscription in the buy box, and a partner map for the cafés that serve it. Live on matchabear.eu, with build evidence rather than a claimed sales lift.

4 preparation steps

9:16 portrait footage

ProfiElekter OÜ proof screenshot

Websites and digital platformsrelated service

Local SEO System · Electrical contractor · Estonia

ProfiElekter OÜ

Seventeen years of real projects (Swissotel, Hilton, a 50,000 m2 industrial LED refit) sat invisible on a 13-year-old Weebly site. We migrated it like-for-like first, losing zero ranking pages, then grew it into a 132-URL multilingual search system. The useful proof is the technical SEO layer, structured documentation, and audit trail.

132 live URLs, 3 languages

95 technical SEO (seomator)

diil.ai proof screenshot

Websites and digital platformsrelated service

Proptech Platform · Proptech SaaS · diil.ai

diil.ai

A multi-tenant proptech platform where every property developer runs listings, leads and investor reporting on their own subdomain. We built it as six modules on our own stack.

6 platform modules

Automation and AI operations

VibeCode · Our own pipeline

The kratt lead engine

Manual prospecting capped our own pipeline. So we built an engine that finds businesses, scores their websites with AI, and generates a personalized landing page per prospect. It feeds our own outreach.

kratt-built · our own outreachFull story

SEO and content infrastructure

AI Implementation · AI SaaS · diil.ai

diil.ai SEO engine

A Python engine pulls keyword clusters, writes long-form posts in diil.ai's brand voice, and publishes to a Supabase-backed blog on a cron.

owned and operated · diil.aiFull story

SEO and content infrastructure

AI Implementation · Creative production · kratt-built

The content machines

A four-loop pipeline that turns a codified brand DNA file into finished ads, carousels and campaign frames. It fingerprints every combination it fires and refuses to repeat one inside 30 days. 66 machine-rendered creatives across 6 brands so far.

66 creatives, all shown

720 composer combinations

kratt-built · the engine behind Ad FactoryFull story

Automation and AI operations

Infra + Automation · Kratt operations · internal

The automation spine

Kratt runs a shared n8n automation instance instead of scattering one-off scripts across laptops. It sits behind a public webhook front door and a private admin path, with Postgres state, execution pruning and runbook limits. The public story is architecture and operating discipline, with secrets and endpoint details deliberately withheld.

21 workflows present

14 active workflows

14d execution retention

internal infra · source card K-02Full story

Internal systems and R&D

Data + Lead Ops · Estonian open data · internal

Registry radar

A daily Ariregister diff watches Estonian company data for new registrations, new VAT numbers and liquidation signals. A second list-hygiene job reconciles the live call list against that snapshot so sales knows who to call and who not to touch. It runs read-only until a human decides the signal quality is worth writing into CRM.

376k+ entities diffed

41 unit tests

219/292 first hygiene matches

internal data system · source cards B-11/B-12Full story

Internal systems and R&D

Infra + Recovery · Kratt operations · internal

Backup and restore test

The backup loop dumps the operational stores that would hurt if the box died, then verifies row counts instead of trusting file existence. A separate weekly restore test loads those dumps into a throwaway Postgres and destroys it after proving the data loads. It is continuity work with failure alerts, retention rules and known gaps stated plainly.

3 stores covered by dump

14+8 daily + weekly retention

0 production writes during restore test

internal infra · source cards K-16/K-17Full story
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Case Studies · FAQ

How we report results, and how to vet us.

Three answers most procurement teams ask before they buy.

What is kratt?

kratt is a two-person audit-led AI systems partner that finds where a business loses time, money, or operational context, then builds and runs the system that fixes the highest-value part. The case studies below list systems that actually run, with the live URL attached wherever the work is public.

How does kratt measure case study results?

The systems we run on ourselves report numbers counted from our own logs, and each page lists what it does not claim. No vanity metrics, no cherry-picked windows.

Will kratt share my case study publicly?

Only with written approval.

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