Your brokerage runs on a dozen spreadsheets
The leaks are hiding in the gaps between them
CRM in one tab, commission splits in a spreadsheet, transaction milestones in another tool, lead sources in a third. Nobody can see the whole pipeline at once, so money leaks where no one is looking. kratt does a free AI audit first, ranks where the gaps cost you commission in dollars, then builds, hosts, and runs one live dashboard on top of the stack you already use. One source of truth, the money moving and leaking on a single screen, in days not months.
What the open loop is costing you.
The conservative numbers below are pulled from kratt's audit data and published industry research for real estate. Every leaky channel here is a competitor's win.
- · Loft47 / industry brokerage research citing Deloitte: commission leakage of 3-5% of gross revenue to manual errors
- · Spreadsheet error-rate audits widely cited in brokerage commission research (88-91% of complex spreadsheets contain errors)
- · Sontai analysis of manual reporting time (180+ hours per year, ~3.5 hours per week)
- · Voqo.ai real estate CRM data analysis (~30% of CRM records become wasted data)
Wired into the tools you already run.
kratt builds the dashboard on top of the CRM, transaction, and commission tools you already run. No rip-and-replace: the audit maps your current stack first, then we pipe the numbers from Follow Up Boss, BoldTrail, Brokermint, QuickBooks and your spreadsheets into one live view, and we host and maintain it so nobody on your team becomes the report builder.
Four playbooks shipping in week one.
Each playbook is shippable within audit in days of kickoff. Most real estate clients start with the first two and add the rest in weeks 2–4.
Live commission and split ledger
Every deal's commission, split, cap progress and payout pulled into one screen and reconciled automatically, so mispaid splits and margin leakage surface the day they happen instead of at year-end. The spreadsheet that throws off the books for months goes away.
Targets the 3-5% commission leakPipeline and production board
Agent activity, lead sources, deals by stage and projected closings on one real-time board, so brokers see who is producing and which deals have stalled without chasing anyone for a status update. Accountability stops depending on who remembered to update a sheet.
Replaces manual KPI trackingTransaction milestone tracker
Every active file from offer to close in one view with milestones, missing documents and signature status flagged, so coordinators see the deal about to slip a deadline before it costs you the closing. No more digging across three tools per file.
One view across every open fileOwner and investor portal
A hosted portal that shows developers, owners and investors live deal status, sales velocity and absorption on their own properties, so your team stops rebuilding the same update deck every week and stakeholders self-serve the numbers.
Cuts repeat reporting requestsReal numbers from a real operator.
What one source of truth looks like for a mid-size brokerage
What it costs, without the dance.
The AI audit is free and the only thing that's yours to keep, no strings. It ranks where your brokerage loses the most revenue in dollars, commission leakage, reporting hours burned, stale pipeline, and names the single highest-return dashboard to build first. If you build with kratt, the dashboard is hosted and run by us on a retainer scoped to the leak you choose to close, so cost is tied to recovered margin and returned hours, not a one-off report fee. Exact figures come after the audit, when we can see your stack and your numbers.
Five things real estate operators ask first.
The questions every real estate prospect asks on the first call. Answers in writing so you can decide before booking.
How much does Custom Dashboards for Real Estate cost?+
The audit is free and yours to keep. After it, pricing depends on which leak you choose to close and how many tools the dashboard has to pull from, kratt builds and hosts the dashboard on a retainer rather than charging for a static report. You see the ranked dollar opportunity, like commission leakage or reporting hours, before any build number is discussed, so the spend maps to money you are already losing.
What is a custom dashboard for a brokerage actually for?+
It is one live screen that pulls your CRM, transaction tool, commission spreadsheets and lead sources into a single source of truth. Instead of a broker checking five tools to answer one question, the pipeline, production, commission splits and stalled deals are all visible at once, so the leaks hiding in the gaps between systems become obvious.
Do we have to replace our CRM or commission software?+
No. The audit maps what you run, Follow Up Boss, BoldTrail, Brokermint, QuickBooks, your spreadsheets, then kratt builds the dashboard on top of it and pipes the numbers in. Your agents and coordinators keep the tools they know; the dashboard just gives everyone one place to see the truth.
Can a dashboard really catch commission leakage?+
That is one of the most common wins. Industry research attributes commission leakage of roughly 3 to 5 percent of gross revenue to manual errors, and spreadsheet audits find the large majority of complex sheets contain mistakes. A live ledger that reconciles every split as deals close surfaces the mispays the day they happen instead of months later in the books.
How is kratt different from buying a real estate dashboard tool?+
A tool hands you another login and a template, then leaves you to wire your data in and keep it running. kratt does the audit to find where you actually leak, builds the dashboard around your real stack and numbers, hosts it, and maintains it. One team, strategy through to a running system, days not months.
How fast can the dashboard go live after the audit?+
Because kratt builds and hosts it directly, the first version typically ships in days, not the months a custom BI project usually takes. We start with the single highest-dollar leak from the audit, often commission reconciliation or stalled-deal visibility, so you see a working view before we expand it.
What does the free AI audit look at?+
We trace how a number travels through your operation: from the CRM and transaction tool to the commission spreadsheet to the report a broker actually reads. You get a ranked list, in dollars, of where the gaps between those systems cost you, commission errors, reporting hours, and stale pipeline, and which single dashboard returns the most. No obligation to build with us afterward.
Will agents and coordinators actually use it?+
That is why we build on your existing stack instead of adding a new system to learn. The dashboard reads from the tools they already update, so there is no double entry, and it is one screen instead of a dozen tabs. Brokers get visibility, ops gets their reporting hours back, and nobody becomes the full-time report builder.
Other verticals we ship custom dashboards for.
Same dashboards, portals, and internal tools on your stack, tuned to industry-specific needs. Same deploy cadence. Same guarantees.
Ready for real estate
custom dashboards?
Book a 30-min strategy call. We’ll map your current setup, show you the system in action, and quote the deploy. If it’s not a fit, we’ll tell you on the call.