FREE TOOL · revenue leak heatmap · cited methodology

Find the 12 leaks
costing you the most.

Ten inputs. Twelve leaks. One heatmap. Every number anchored to public industry data, page-speed 7% (WIRO 2026), 5-min response 400% lift (Invoca), 40% involuntary churn (Genesys), 28% after-hours demand (Convirza).

revenue_leak.inputs

1 · industry2 · annual revenue

3 · channels running 2

industry median is 4.2 channels

4 · ad variants in last 90 days 3top quartile runs 20+ per quarter5 · site page-load time 3.5severy second above 1s drops conversion 7%

6a · inbound calls / week 60

6b · pickup rate 45%restaurants avg: 45%

7 · live phone coverage 45h / 16850h ≈ Mon-Fri 9-6 + Sat 10-2 · 168h = 24/78 · response timetime to reply to Instagram DM / OpenTable / booking request

9a · monthly membership / subscription € (set 0 if pure walk-in)wine clubs, prepaid passes, catering retainers, most restaurants: 0

9b · annual regulars attrition 30%share of regulars you lose per year

10 · % of patrons who are regulars (visit monthly+) 35%industry: 30–40% of revenue from regulars is healthy

revenue_leak.live

Creative

Site

Voice

Ops

< €5K €5–50K €50–150K €150K+tap a cell for math + fix

406 931 €

/ year, total open loop tax across 12 leaks

27 000 €median for restaurants at €250k – €1m

1407% above median

Top 3 fixes by recoverable revenue

1Missed inbound calls71 763 €/yrVoice Receptionist (€400–500/mo) · 5d · no setup fee

2Page speed33 091 €/yrSite Audit · Speed Sprint · 5d · 2200 €

3Channel concentration33 000 €/yrAd Factory · Channel Expansion · 21d · 4500 €

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Loop Map Generator

You found 406 931 € leaking across 12 dimensions. The 5 operating loops that produce those leaks, named, ranked, with copy-paste SOP scripts and 30 / 60 / 90 day rollout. 2 minutes.

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Methodology + sources

Each cell uses a single defensible formula. We deliberately under-promise: 50% recovery on missed calls, 35% saveable on voluntary churn, conservative 0.85 lost-forever multiplier on bookings.

Page speed: WIRO 2026, 1s delay = 7% conversion drop
Lead response: Invoca, 5-min response = 400% conversion vs 1hr
Involuntary churn: Genesys 2026, 40% of B2B SaaS churn is payment failure
Retention ROI: Bain, 5% retention improvement = 25–95% profit lift
After-hours demand: Convirza, 28% of bookable calls outside business hours
Missed-call data: Aira 2026, Phonely 2026, 411 Locals
Channel mix: Vena 2026, $1M-$50M ARR firms average 4.2 channels
Retargeting: HubSpot, 67% of warm visitors never re-engaged
Upsell: Marketing Metrics, existing customers buy 50–67% more often

Find the 12 leakscosting you the most.

Loop Map Generator

Find the 12 leaks
costing you the most.